Free Places for County Carlow SME's for Digital Growth Programme

Dear Local Business,

Local Enterprise Office Carlow, would like to invite you to participate in a new and innovative project aimed at promoting Carlow Businesses.

This Digital Growth program is part of a larger project named #Carlow, Digital Storytelling Project is available to all businesses in County Carlow; it is designed to increase digital awareness and the benefits when businesses promote themselves online.

Digital awareness for businesses includes understanding online trading and social media marketing, being aware of your online identity and protecting your online privacy, increasing your computer security, using social networking, protecting your digital assets and monitoring and promoting your business positively online.

The ultimate objective of this program is to make your business more successful in the growing digital markets and consumer engagement through the Internet using Smart Devices, Laptops, Tablets, Phones, TV, Social medial platforms, Cookies and Media Streams.

Businesses participating in the #Carlow Digital Storytelling Project and its Digital Growth Program will receive individual Mentoring and will work with one of three experienced mentors each of whom specialise in assisting businesses in their digital growth and awareness. The mentoring sessions are one to one and based on the individual needs of each business.


#Carlow, Digital Storytelling Project, digital growth program will consist of businesses participating in mentoring, which will focus on the following;

  • Website evaluation and Search Engine Optimisation
  • Digital Marketing spend aligned to Return on Investment
  • Social Media Strategy in respect to; content, business goals, target audience
  • Branding; Online branding analysis
  • Advertising; Paid advertising strategies and execution
  • Recommendations; Training & Company Development

Following the mentoring, each business will receive individual feedback report; offering advice, services and other supports available.

Please see attached, application formprogramme leaflet and details of our mentors.

For further information and application forms for #Carlow, A Digital Story Telling Project please visit or contact project Coordinator Dena Nolan at or phone 059 9129783.


Yours Sincerely,

Dena Nolan

Dena Nolan

Project Coordinator

Local Enterprise Office Carlow

 Noel McGrath

 Noel McGrath

SME Connect

                        Noel is an experienced business mentor and has specialist expertise in Internet Marketing, Social Media Marketing, online trading and ecommerce. He has provided numerous clinics, workshops and training courses on these topics and is passionate about helping business owners develop digital and social media marketing strategies that reflect their own specific requirements and goals. Noel likes to share practical and creative ideas that can really make a difference in terms of product promotion, brand development and customer relationships. Noel is also proficient in the use of the Lean Canvas model for start-ups, a systematic process for validating new products/services and building successful businesses


Ron Connell

Ron Connell

Activ8 Group

Ron Connell, MBA has been an Entrepreneur in one form or another for more than 30 years. He has founded and operated businesses as varied as Architecture, Design, Marketing & PR, Financial Services, Publishing, Telecoms, Management Consulting, Food sector and recently Medical Practice.

When asked what he does Ron says he is a “Business Doctor” assisting Entrepreneurs tackle every day challenges: Sales and Marketing, Financial & Credit Control, IT, CRM, Online presence & Social Media, developing systems to manage these tasks in the busy SME.

 Sharon Ginnetty

 Sharon Ginnetty

Optimise Marketing

Sharon is Owner and Marketing Consultant with Optimise Marketing, a Wexford based digital marketing consultancy. With 20 years national and international experience working in a range of industries and business sizes she offers mentoring clients assistance with Marketing & Digital Marketing Strategy. If you need help choosing the correct social media channels for your business, business blogging, email marketing and other digital marketing tactics Sharon can advise you how to proceed. Perhaps you are not getting results from your current efforts or your website is under performing if so she can review with you and discuss SEO, PPC Advertising, Affiliate Marketing and Link Building strategies. Sharon holds a B.Comm, two Postgraduate diplomas in Marketing and Enterprise Development, a Diploma in Digital Marketing from the Digital Marketing Institute and is a Graduate Member of the Marketing Institute since 1998.