Twitter for Business

Twitter is one of the most effective marketing tools if done the right way. On this half day workshop,
participants will be provided with a basic understanding of what is Twitter and how it works
effectively for business. This will cover the following topics:

• Twitter: what is it? Twitter ABC's
• The Twitter terminology
• Why it is so popular?
• What makes it different from other social media networks?
• Finding followers: connecting with customers, listening to feedback
• Filtering the noise: Can it work for your business?
• Twitter as a marketing strategy
• Twitter best practices
• Do’s and don’ts of using Twitter for your business