Start Up Bootcamp - March 7th

Start Up Bootcamp

March 7th, 9am to 12.30pm at Galway Technology Centre, Mervue - €10

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This Participatory workshop is based on Eric Reis’ Lean Start Up and introduces participants to an agile approach to launching a new business venture. You will learn how to define the product market fit for your idea, define a compelling value proposition and how to show the business to potential customers and investors by rapidly prototyping and visualisation and selling and pitching for success.

  • What is your business idea? What does it do for your potential customers?
  • How well do you know your customers and how do we define them?
  • How to segment your market and define it’s potential.
  • How to apply innovation to your product or service, avoiding “me too” products and services and increasing differentiation.
  • What is the core value in your product and how do you articulate this to your market?
  • The fundamentals of branding as an expression of the value you are creating.
  • The basics of entrepreneurial selling and marketing.
  • Rapidly prototyping your business and communicating the value you are creating.
  • Operating on a shoestring and bootstrapping your business.
  • Pivoting your business.
  • Strategy and planning.
  • Pitching.
 

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