Retail Development Programme Killarney March 2020(6LEO26)

Expressions of interest sought only. Fee of €200 will apply to participate on the course.4 full day workshops: 23rd March, 30th March, 6th April and 20th April
9am until 5pm
Management Development

The Local Enterprise Office Kerry is delivering a Retail Development Programme aimed at independent retail owners within all retail sectors. This programme will be delivered in Killarney in March/April over 4 full days. This is an invitation to register your interest in participating on the programme. Please register and you will be contacted directly with full details. The closing date for registration is Tuesday 25th February. Pre screening of applicants will take place on Monday 2nd March, 2020 at the Local Enterprise Office, Tralee.

This event is no longer available

By the end of the Programme you will have:


  • Understood the importance and value of Branding Instore and Online – you will understand the design process and how to develop a good brand. If you already have branding in place, you will be shown how to develop your branding and bring it to life
  • Identified and developed your merchandising and display style and understood the value of wow windows and good merchandising and how to link it to your online
  • Improved your customer experience and customer service on and offline
  • Developed effect Sales Growth Strategies and Financial Management systems
  • Developed a strategy for your social media and know how to create targeted content.

The Retail Development Programme will give you the knowledge, skills, tools and confidence to:

  • Present your store and products in the most attractive and desirable manner possible, ensuring that you and your team are continuously delighting your customers with excellent products, high quality customer care and a positive customer experience
  • Develop a strategic approach to your online content
  • Set Sales targets with growth in mind
  • Analyse and measure the performance of your Business using a defined set of KPIs (Key Performance Indicators) and established Retail Sector ratios
  • Be strategic in your buying: from both a product range, stock holding and financial perspective.


The Retail Development Programme will be delivered in Killarney over 4 full days: Mondays 23rd and 30th March and 6th and 20th April 2020. Applicants are expected to commit to all 4 days. Training will be delivered by Jackie Gowran and Sheila Anne O’Leary of Business IQ.

Participants on the Programme will not only benefit from the experience and expertise of the trainers; they will also receive a suite of Resources including a Retail Development Workbook and a series of templates. They will complete the Programme with an Action Plan to ensure the future development and success of their Retail business.