NB!

• If insufficient bookings are received on any course , the course will be cancelled and a full refund will issue.

• Fees are NON REFUNDABLE except where a course is cancelled by Local Enterprise Office due to insufficient bookings.

SOCIAL MEDIA MARKETING FOR TOURISM BUSINESSES

This programme is aimed at tourism and tourism related businesses looking to identify, implement, develop and measure exceptional Customer Services levels.

The programme will be as follows:

• How to develop a social media strategy
• Social media tactics and strategy
• Tools and resources
• Importance of mobile in strategy
• Improve engagement and Call –To- Actions
• Measuring interaction via third party pools
• Reputation management

Objectives – To help tourism businesses understand how to engage and connect proactively with their market and potential customers by using digital channels such as Facebook, Twitter, Instagram and Trip Advisor.