Content Creation  and Copywriting

This online interactive workshop will show businesses they can use online content to improve brand image and brand awareness, and build their online following. The workshop focuses on providing businesses with the tools and skills to write engaging copy and create effective video content. The workshop also offers practical advice to small business owners on how they can leverage their online channels to access leads and increase sales.

 * This course will be taking place again in  2021, please email localenterprise@kildarecoco.ie to be added to the waiting list*

Course Content:

• Understanding the 5 stages of the Customer Journey
• Producing content for each stage of the Customer Journey
• Tactics for Maximising Reach V’s Practices that Limit Reach
•  9 Steps to Copywriting
• Copywriting Formulas for Social Media
• 6 Ideas for Creating Video Content
• Tips for Shooting and Editing Video Using a Smartphone
• Using Video Social Media (Instagram, Twitter, LinkedIn, Twitter, Facebook)

Course Delivery

1 half-day session

10am - 1pm

Delivered by:

Louise McDonnell

Accessing Course

Accessing our online courses is easier than you think! All it takes is one click.

This course will be delivered via Zoom. Details about how to log in will be emailed to you following registration.

In advance - here is a short video on how to join a meeting: https://youtu.be/hIkCmbvAHQQ

Please note:

This course is strictly for Kildare based businesses only

Businesses can avail of no more than 2 social media courses from this Winter programme.

Bookings will close 24 hours before the course to allow management of attendance