NB!

• If insufficient bookings are received on any course , the course will be cancelled and a full refund will issue.

• Fees are NON REFUNDABLE except where a course is cancelled by Local Enterprise Office due to insufficient bookings.

• This course is one of a four module programme. Modules can be booked individually or combined at a reduced rate.See link below

Improving Your Digital Strategy Through Social Media Management

A high energy and interactive boot camp designed to enhance your Digital Marketing Skills and Social media Management.

The course will give attendees a great overview of the different  elements that make up a successful Digital Marketing strategy.

Attendees will create their own actionable Digital Marketing plan and analyse the markets top management tools for scheduling content and combining all active social media channels during the session.

The day will cover the following:

• Setting your Digital Marketing Goals and Objectives

• What makes top quality content and when should it be published?

• Buffer- for software that is easy to navigate, looks simple, and can make your team more efficient

• Analysis of the online marketing tool Everypost-The black and white dashboard to simplify your business flow

• Hootsuite-social media management tool- How to link all of your platforms and channels for maximum output

• Developing a Digital Video Strategy.

  • Video content types -which one's work best for your business.

  • What equipment do you need and how much will it cost?

  • Video creation and editing tools for desktop and mobile.

  • How to create and promote a successful YouTube Channel.

  • How to generate subscribers on YouTube.

• Creating your Digital Marketing plan.

METHODOLOGY: Highly participative workshop with participants involvement in group work, individual tasks with a strong emphasis on practical application throughout. This course will be extremely interactive providing participants with the opportunity to practice their skills. Our Trainer is very hands· on in her delivery style and will provide each participant with tools and techniques ready for immediate use.