Facebook for Beginners - March 30th

Description: this course is designed to familiarise participants with the platform, understand how to work facebook ads manager, and how to create strategic facebook targeting campaigns.

Content:

• Setting Up a FB Business Page
• Advertising Campaign Development
• Page Aesthetics - graphic design principles of social media marketing
• Different types of Social Media Ads
• Growing your following/ Likes

Who Should Attend: owners of businesses, who's target marketing is likely to be on Facebook. The level of this course is aimed at participants with little to no knowledge of the platform and takes a beginners look at the advertising tools available through Facebook and how to maximise effectiveness of advertising through this channel.