The course will cover the following:

• Introduction to Facebook for Business, understanding profile and pages, the creation of a business page.
• Facebook Visual Check (vanity URL, description, logo, cover image, call-to-action button, website listed, phone number, appropriate tabs, pinned posts, visitor posts settings, messenger, about section, email signature, cover image)
• Admin access and page roles, managing pages
• Common Features, creating and scheduling posts, content creation, video and pictures.  Using correct tone of voice to target audience.  Do's & Don'ts
• Building brand and Audience creation and using metrics to understand Insights