Course Content:

This LIVE online training course will explain what Instagram is and how to use it to market your business.

It will explain:

How to ensure your profile is setup correctly from a marketing point of view
How to switch from a personal to a business profile
How to complete your profile correctly

An overview of the main sections in Instagram
How search works – and what you need to do to get found
How the newsfeed works
What you could / should be posting
How to post images and videos, including IGTV videos

Overview of Instagram Stories
How to post images and videos to your Story
Examples of businesses are using Stories for marketing.

Recap on how to use Instagram for marketing and what is covered on the level 2 course.

Who is this course suitable for?

This Level 1 course is suitable for people who are unsure about how to use Instagram for marketing.

Those who have not yet started using Instagram for their business.
Those who have already started using Instagram for marketing but would like to learn how to get the fundamentals right.
What do you need?

A laptop/pc/Mac/tablet to take part in the course and your smartphone with the Instagram app downloaded in advance of the course. We recommend that you do not use your phone to join this course as you may wish to use/access the Instagram app during the course.

Course Methodology:
This is a 3-hour LIVE online course which you can attend from your home or office using a PC / MAC / Smartphone or tablet (you will need to be able to hear sound either through speakers or headphones, but you do not need a webcam). Please note that the larger the screen you use the better the experience will be.

Please note:

Zoom login details will be sent one or two days before the course commences. If you can not find your login email in your normal inbox, we would strongly advise that you also check your spam/junk mail folder.

Due to the limited number of spaces available, this programme is limited to Businesses based in Kilkenny (City and County) only. If you are from outside this region and are interested in a programme similar to what we are offering, we would kindly request that you get in touch with the Local Enterprise Office in your region and they will advise you if they are planning to run a similar programme. Thank you for your co-operation.

This programme is not for digital marketing trainers/consultants or website designers