Get in Touch

ENGINE, Upper Cecil Street, Limerick, V94TN32

061 557499

SIGN UP FOR NEWSLETTER HERE

Limerick

...Making It Happen

Improving Sales with Visual Merchandising Workshop

Venue:
Online
 
Date:
15/11/2024
 
Note:
Friday 15th November
 
Time:
6pm-9pm
 
Category:
Business Training
 

Learn Visual Merchandising skills that will help you create fabulous displays for your business. Utilise VM -led silent selling tools that boost sales and help your customers. Give your store a visual boost that not only reflects your brand’s identity, but also drives sales. Whether you’re a seasoned retailer or new to the industry, this expert-led session will empower you to make informed decisions that result in a memorable shopping experience for your customers. Book your place now. For Limerick Businessess only.

This event is no longer available
 

HOW TO BOOST SALES WITH VISUAL MERCHANDISING

Objective: Empower Micro Enterprise with the tools and techniques to display their products and services with flair. With these skills they can grow sales, sustain employment, and create digital content for their online platforms.

 

Content:

Using Visual Merchandising to boost sales

  • Introduction to Visual Merchandising – The customer Journey.
  • What is your customer’s Visual Experience of your business?
  • Business benefits of great VM.

 

 

3 Simple tricks for great product display

  • Negative Space in display.
  • The Rule of 3.
  • The Pyramid Principle.

 

Use of colour in Visual Merchandising

  • Colour theory including tips for creating great colour combinations.
  • Background colour.
  • How to use colour as a business tool.

Outcomes:

  • Clients will understand the benefits of Visual Merchandising as an income generating activity.
  • Clients will learn how to implement selling strategies such as silent selling and complimentary selling.
  • Clients will be empowered to design & create product displays.
  • Clients will be supported with practical tips and low-cost solutions to improving Visual Merchandising for their enterprise.
  • Clients will benefit from understanding how to utilise colour to engage customers.
  • Clients will be aware of the resources required to focus Visual Merchandising.
  • Clients will be empowered to use colour in a way that attracts and engages customers.
  • Clients will benefit from networking opportunities with fellow retailers during group discussion.
 

Training & Events