Prepare for Trade Shows

Venue:
Absolute Hotel, Limerick
 
Date:
28/02/2019
 
Note:
28th February
 
Time:
9.00am - 1.00pm
 
Category:
Workshop
 

What to expect when participating in a Trade Show

This event is no longer available
 

Prepare for Trade Shows

The aim of this programme is to give participants an understanding of what to expect when attending a trade show and the tools needed to capitalise on the trade show to its maximum potential.

The Programme, which is being facilitated by Theresa Mulvihill of Smart Marketing is broken down into the following key areas:

  • Choosing your Trade Show
  • Managing and budgeting for costs
  • Preparing your stand
  • Managing sales and the sales pipeline
  • Pre-show preparation and marketing
  • Post-show closing sales strategies
  • Understanding Buyers
  • Preparing a plan for cost, staff and customer management
  • Post event evaluation tool
  • Trade Show technologies and useful tips