Defining Your Business Idea - Workshop - November 19th

Thursday November 19th
10am to 2pm
Management Development

This new course at LEO Meath is designed for people based in Meath who are thinking of starting a business or have a new business idea, this course helps you with that first step.


You have a business idea, but are unsure what to do next or how to take your idea further.

By attending this interactive 3 ½ hour workshop, you will clearly define your business idea, fine tune your product or service offering and work through a number of important questions to consider before moving on with your business idea.

I have a business idea, what next…


Do you dream of starting your own business?

What makes a winning idea?

Will your idea work?

Is there potential scalability in your business?

Are you suited to being an entrepreneur?

Are you sure that your business idea will work?

Do you want to build your business the right way, making it easier to grow in the future?


Course Content / What you will learn


  • Define your Product / Service offering
  • Define the market for your business idea
  • Identify main competitors
  • Understand what resources are needed to build on your business idea
  • Critical assessment of business idea and market potential
  • Design a process to test your Business Idea with real customers
  • Understand start up failure and how to avoid it
  • Practical Next steps for you and your business idea


The objective of this interactive workshop is to assist YOU in assessing your business idea, its viability and help you decide if you should proceed or take a step back.


Upon completion of this course, you will be eligible for *1 free hour business mentoring session with the course tutor.

Course Brochure here