Calling Co Monaghan Small Food Businesses to Join the Food Academy

Calling Co. Monaghan Small Food Businesses to Join the Food Academy!

In continuation of our ongoing support for Food Businesses, we at Monaghan LEO will be running the national Food Academy programme in May and are keen to hear from new emerging food entrepreneurs and existing food businesses within the region. Food academy is a training programme aimed at supporting and nurturing food businesses. Bord Bia, Supervalu and the Local Enterprise Offices continue to join forces on this initiative to provide a consistent level of food marketing knowledge to new and early- stage food businesses owners. The programme, which will be delivered through workshop style training, and supported by SuperValu in the context of retail expertise and providing a route to market, is designed to guide companies from start-up to their first retail listing.

Speaking about the programme, the head of Monaghan LEO , Mr John McEntegart commented, “Food Academy is a unique opportunity for ambitious food entrepreneurs looking to build sustainable businesses. Small food businesses play an important part in Ireland’s agri-food sector by enhancing our reputation for dynamic, sustainable, and quality food, as well as providing employment and revenues of €475 million per annum. The programme will support participants from the challenging initial phases through to business development plans to assist with future planning. The combination of expertise from both the commercial and marketing will give invaluable insight for the companies involved and is an important step in the cultivation of small food businesses.”

Programme Structure

The Food Academy programme is primarily targeted at food businesses seeking to develop the retail element of the business. In advance of the programme an information session will be held on Thur 5th May in the Nuremore Hotel, Carrickamcross at 10am. The course itself, will centre on 4 full day workshops, designed by Bord Bia and SuperValu, that will roll out from 17th May 2016. The workshops will be run by LEO Monaghan, with a local Supervalu retailer in the region participating in a ‘Dragons’ Den’ style pitch process. The intensive programme will provide companies with long-term business supports including consumer insight, technical advice, resource planning, commercial advice and marketing development. The output has a core commercial focus whereby all participants will have the opportunity to pitch their product or idea to their local SuperValu, with a view to securing an initial local listing and the potential to build from there. A suite of follow up supports will be exclusively designed by Bord Bia under the Food Academy banner to ensure the continued development of the companies.

View Food Academy pdf here >>

*For more information or to register your interest in Food Academy, contact LEO Monaghan on 047 71818