Note:
Wednesdays: 23rd, 30th Jan, 6th, 13th Feb
Category:
Business Training
To assist those who already have completed the ‘Using Facebook for Business –
Beginners’ course and has an established business Facebook page to take their use of Facebook as a
business development tool to the next level.
This event is no longer available
FACEBOOK ADVANCED
Dates: Wednesdays: 23rd, 30th January, 6th + 13th February
Time: 10am – 1pm each day
Venue: Abbey Hotel
Cost: €40
Max: 15
Objective: To assist those who already have completed the ‘Using Facebook for Business –
Beginners’ course and has an established business Facebook page to take their use of Facebook as a
business development tool to the next level.
Course Outline:
- 2019 FB trends. What’s new ?
- Tips for starting and planning a campaign.
- Setting campaign objectives and KPIs.
- Psychographic profiling of the campaign audience.
- Steps in creating a sales funnel for your campaign.
- Planning content and developing stories around your campaign.
- Tools for scheduling content.
- Planning and managing an advertising campaign.
- Case study and group exercise.
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