3/2022 Branding Your Business

In this 2-part online programme, learn what factors make for a successful brand. Participants will gain the knowledge required to brand their business effectively. The practical "how to" guides and templates on branding will help you to:

• Understand Branding.
• Define your Brand.
• Create a Brand Roadmap/Brand Positioning Chart.
• Visualise your Brand.
• Bring your Brand To Life.
• Communicate your Brand Effectively.
• Protect your Brand Identity.

Course Outcome:

On completion of this programme, you will have....

• A greater understanding of branding and the branding process.
• Analysed and evaluated your current brand position and carried out a "Brand Audit".
• Defined your Brand Positioning.
• A clear "Brand Positioning" template completed to enable you to bring your business to life.
• Learn the value of good design for your business and feel empowered to be your own brand ambassador, building brand loyalty, maintaining and protecting their brand reputation into the future.

Programme Dates:

This programme is delivered over 2 weeks, Tuesday mornings from 9:30am to 1pm.

This programme will be facilitated by Conor Hyde of Bullseye.