Workshop content

• Ingredients for Innovation
• Sources of Ideas – Telescopes & Microscopes
• Why do 90% of new businesses and 65% of new products fail?
• Design Strategy1 has the answer
• 5 Steps in Design Thinking Process
• - Empathise
• - Define (the Problem)
• - Ideate
• - Prototype
• - Test
• - Implement or Design Doing is Step 6
• Checklist – Design Thinking questions to ask your business to create a plan for Innovation
• Brainstorming
• - 5 Rules of Brainstorming
• - De Bono Hats
• - Facilitated Brainstorm ‘new technology in food, transport, health or education: what new product or product feature would change the world’ using the Value Proposition Canvas
• Supports for Innovation