This online workshop has been designed to give business owners practical tips to manage their online businesses and stores. Many business owners have found themselves faced with the opportunity of a new revenue stream and a diversified business model.
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Workshop objective
The workshop will give participants practical information to help them manage their business online.
Programme outline:
The essentials of building an effective online business strategy
Directing traffic to your online store
Capturing customer data and lead generation
Converting sales
Choosing what to sell online
Managing your stock/ availability online – suitable ecommerce partners
Keeping your online business maintained, and up to date
Aligning your online business to your overall business strategy
Online cash flow management – investment versus return
Questions and answers
Actions and notes
Takeaway’s from this workshop
Understand the areas of attention to manage your online business
Action plan to maintain focus to manage your business online
Who is this programme for?
Businesses owners who want to make money from their business website
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