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Twitter for Business

Abbey Court Hotel, Nenagh
Social Media

Gain the skills, knowledge and confidence to use Twitter effectively as a business marketing tool. Tutor: Sandra Hennessy

This event is no longer available

At the end of the workshop, each participant will have a Twitter account set up for their business, understand how they can use Twitter successfully and understand the importance of Twitter etiquette.  

Programme Content

  • An introduction to Twitter and how it differs from other social networks like Facebook and Instagram
  • Creating a Twitter strategy and setting some goals and targets
  • Setting up an account – each participant will be given the time to create an account and they will be walked through the key features and how to send public and private tweets 
  • How to upload images and video
  • Twitter demographics – a run through the demographics of who is using Twitter, enabling participants to gauge how effective Twitter will be for their business
  • Understating Twitter timeline filter and how to increase organic reach and engagement
  • Creating great visual content using a range of free tools like Canva
  • Using Twitter smartphone app
  • Hashtags – what they are, creating a hashtag and how to use them effectively
  • Twitter insights – accessing and understanding Twitter insights reports
  • Case Studies – showcasing relevant case studies