TikTok For Business

Summary: TikTok isn’t just for Gen Z anymore. Brands are hopping on the trends and seeing some serious results, and recent changes in how the platform works opens it up for business marketing. This half day workshop is an introduction on how to use TikTok for business. You will learn what is unique to the TikTok platform and how to engage audiences there.

Participants will learn how to:

• Setup an account
• Navigate the platform
• Use TikTok’s video production tools
• Create content that get lots of views
• Stay on top of the latest trends
• Make the most of TikTok’s algorithm
• Reach new audiences with TikTok adverts
• Create content that is suitable for you and your company

Lots of demonstrations included and each participant receives comprehensive notes with step by step instructions and links to further viewing/reading.

This webinar is recorded and shared with the group only using a protected password, so participants can watch back and refresh, the recording is removed after 2 months.

Requirements:

A smartphone
A free TikTok account

Format:

Zoom with further details to follow closer to the time.  You can use your computer to participate, or a smartphone or tablet, these devices should have a built in webcam. Where possible, your computer is recommended.

Trainer:

Ken McHugh
Lefthand Productions Ltd.