Wicklow County Campus, Rathnew
The Online Video as a Marketing Tool Course is being held on Thursday 23rd March & 6th April 2017 at Wicklow County Campus, Rathnew
Online Video as a Marketing Tool
|Location:||Wicklow County Campus, Rathnew|
Thursday 23rd March & 6th April 2017
Two full day
|Time:||9.30am - 5pm|
|Trainer:||Dorcas Reamonn, Talentpool Ltd|
Facebook have announced that in 5 years, it's content will be mostly online video clips. Online video marketing is rapidly becoming the marketing tool of the future. The good news is that you can learn how to take advantage of this digital marketing tool by producing short but effective videos for your business on a budget by using your smart phone or iPhone.
The course will cover the following topics:
How companies are using video for marketing and why it's such an effective tool.
How to communicate the right marketing messages.
How to pitch yourself and your business offering.
Creating an online marketing video on a budget (using smart phone or iPhone).
Hands on editing workshop using a couple of video clips shot on iPhone and smartphone and low cost video editor. (Editing clips / add clips together / adding text and music.)
Uploading a video to Youtube and Facebook and embedding it in your website.
Sharing images and videos across Social Networks.
Optimising image resolution and optimising file names for search engines.
Please note: Participants need to bring your laptop (no MAC) which has the free software 'Windows Moviemaker' installed. Participants also need to bring a smart phone or iPhone to the course.