This workshop will target participants who want to use social media for their business and are more advanced and experienced on Facebook. The course will be engaging and interactive with participants encouraged to get involved and carry out practical activities.

Course Content

• Increasing Your Reach

• Content that Converts 

• Creating Custom Advertising Audiences

• Personas and Strategy

• Understanding Social Media Analytics

• Measuring Success

• Creating High Quality Video and Image Content

• Creating Reels, Stories and the latest social media tools

• What the Metaverse means for your business

• Branded Content

• Case Studies