This ‘Green Marketing’ 2- month programme will give you a framework of how you can turn 'completed' green actions into opportunities for increased brand development and increased sales. 

This programme is suited to businesses who have completed some tangible green actions within their business or who have a 'green friendly product' to sell and  wants to increase their capacity of marketing their business in an evolving world, where sustainability is critical to success in the marketplace.

 Overview of Programme 

•  Climate Change & Sustainability
• Sustainable Marketing
• Greenwashing
• Digital Marketing
• Maximising Value
• SDG’s and Climate Pledges

Programme outcomes:

The first event will commence in a face to face event on Tue 20th Sep from 9am to 1.30pm in Concra Wood, Castleblayney. The rest of the programme will be a mix of in person and remote workshops ( 20th & 27th Sep, 4th , 11th, 18th & 25th Oct) coupled with one on one consultancy support to : 

• Review your existing green actions and identify further opportunities to improve;
• Review your current marketing content and list actions that could be taken to integrate sustainability into future marketing campaigns;
• Participating businesses will have a sustainable marketing action plan;
• **Note this is a management development programme with anticipated measurable impacts. Commitment and time will be required by the participating business to action and implement the recommendations. 

• Delivered by Leading Edge Group