Start Your Own Business - October 2023

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9th, 10th, 16th, 17th, 23rd & 24th October 2023
6.30pm to 8.30pm approx
Start Your Own Business

Start Your Own Business (SYOB) is designed to be a practical workshop, aimed specifically at those considering starting their own business.

This event is no longer available

Start Your Own Business - SYOB

This programme is designed to be a practical workshop, aimed specifically at those considering starting their own business. The course is for those who wish to learn how to avoid common pitfalls, reduce risk and progress their ideas and maximise rewards. The course is also suitable for early stage micro businesses (<9 months).

Learning Outcome:

Knowing how to set up and run a business as well as being able to complete a business plan will be the two key deliverables from the course. Every participant will be provided with the tools to complete both deliverables

Course Content:

Module 1 - Personal Skills & Motivation 

  • The Entrepreneur and Business Start-up Planning,
  • Characteristics of a Successful Entrepreneur
  • Assessment of your Business Idea - Feasibility Study


Module 2 - Legal Aspects of Setting up a New Business

  • Business Structure – Sole Trader / Partnership / Limited Company - Advantages and Disadvantages of each type of Structure
  • Employment Law
  • Health & Safety Regulations for small businesses
  • Sale of Goods & Supply of Services Act
  • Insurance
  • GDPR Regulations
  • Trademarks – Copyright

Module 3 – Market Research & Marketing

  • Why Do Market Research - Research Techniques
  • Competitor Analysis - Checking out the Competition
  • Industry Analysis - How Market Research Helps to Evaluate Business Idea
  • Completing the Market Research Section of The Business Plan

Module 4 – Marketing & Selling

  • Marketing Tools - The Marketing Mix - Branding, Packaging, Display, Promotion and Advertising
  • Digital Media Strategy - Social Media Platforms
  • Alternative Marketing Strategies - The Marketing Plan, Selling Approaches.
  • Models of Selling - Secrets of Persuasion, Sales

Module 5 - Finance and Taxation

  • Why Keep Financial Records - Book Keeping Requirements - Cashflow& P&L preparation
  • Credit Control
  • Registering With Tax Office – VAT, Income Tax 
  • Making Tax Returns on Time - ROS System

Module 6 – How to Write a Good Business Plan & Finance & Funding for the business

  • Business Plan Outline - How to complete the Business Plan in full
  • Finance and Funding options for your business
  • Human Resource Management 
  • Operations Management 
  • Quality & Control
  • Common Business Problems 
  • Leadership Skills

One to One Mentoring

Participants can also avail of a complimentary one to one mentoring session on completion of the programme.

Anticipated Outcomes

Following this 3-week part time course you will have been given the practical skills and knowledge required by those starting out in business.

If you have any queries relating to this course, please contact our office on 047 71818 or via email at