Food Academy Programme 2021

Food & Drink

Background to the Programme

To help develop Ireland’s artisan food industry, the Local Enterprise Offices, SuperValu and Bord Bia joined forces in 2013 to create ‘Food Academy’ – a tailored programme for early to mid-stage food business owners.

Food Academy is a training programme aimed at supporting and nurturing start-up food businesses. The Local Enterprise Offices have joined forces with Bord Bía and SuperValu on this initiative to provide a consistent level of food marketing knowledge to new and early-stage food business owners.

At the final workshop, participants will get the opportunity to present their product to a panel from SuperValu and if successful, can participate in a trial based in local shops, which in the right circumstances, could progress over time to a national listing with SuperValu. There is no guarantee of your product being listed as part of the programme.

Programme Objectives

• Develop an in-depth knowledge of the tools which can be used to assess market gaps for your product
• Understand core technical issues facing your food or drink business
• Learn how to grow sales for your product range through better branding and packaging design
• Gain all of the tools and knowledge necessary to launch and build a successful food business in Ireland

Who can participate?

The Food Academy is aimed at those in the early to mid-stages of developing a food or drink business. Selection criteria will apply.

Contact our assistant business advisor, Tara Humphreys on 047 71818 or via email at for more information and for details on how to apply. 

Application Form Available Here

Food Academy Partners 

Bord Bia

Bord Bia Logo

programme for those looking to develop and grow small-scale food and drink production businesses in Ireland.


Food Academy joint branding

Gain all the tools and knowledge necessary to launch and build a successful food business in Ireland