What’s Covered:

• Setting up and optimising your LinkedIn business page
• What to post and how often – building a content plan
• Growing your network and increasing engagement
•  Using AI to generate article ideas, posts, hashtags and summaries
• Engaging with comments and community professionally
• Tracking results and improving based on insights

Learning Outcomes:

• Optimise your LinkedIn profile and business page
•  Develop a content plan to grow visibility
• Use AI to support writing posts, articles and summaries
• Build your network and drive engagement
• Measure impact and adjust your LinkedIn strategy