AI for Social Media Marketing: Better Content in Less Time

Date/Time: Thursday 10th September, 10.00 am – 1.00 pm

Overview

Creating regular, engaging social media content can be one of the biggest challenges for small businesses. AI can help speed up content creation while maintaining quality and consistency.

This practical workshop will demonstrate how AI can be used to generate ideas, write captions, create graphics, plan content calendars and repurpose existing content across multiple social media platforms. Participants will leave with practical workflows that save time while improving the quality of their social media marketing.

Learning Outcomes

By the end of the workshop, participants will be able to:

• Use AI to create social media content more efficiently
• Generate ideas for posts, videos and campaigns
• Write engaging captions and calls to action
• Develop a simple content planning process
• Create reusable AI prompts for future content
• Use AI responsibly while maintaining their own brand voice

Topics Covered

• Using AI for content planning
• Creating social media captions and posts
• Generating content ideas
• AI for graphics and visual content
• Repurposing content across platforms
• Creating content calendars
• Writing better prompts
• Maintaining an authentic brand voice
• AI tools for social media marketing
• Best practice and common mistakes