IEDR, The Irish Domain Registry who administer and manage all .ie domain addresses, is once again running its Optimise Fund this year.

The Fund has been setup to help Irish Small and Medium Enterprises (SMEs) and Micro Enterprises to improve their online presence and increase their use of e-commerce.

Recent research by IEDR has found that while 63% of Irish SMEs and Micro-Enterprises have a website, 91% of these are unable to process online sales, and 54% are not setup to be viewed properly on mobile, and are thus not fully utilising the internet to drive growth in their business. The Optimise Fund works with business owners to plan, develop and implement significant web enhancements and e-commerce capabilities to their existing websites.


Any SME or Micro-Enterprises can apply for their share of this year's Fund, valued at €150,000, by filling out a short entry form on http://www.iedr.ie/optimise by 15 May 2015. This deadline is expected to be extended and the latest information will be on the website.  

Further information is also available in their promotional video fronted by famed hotelier Francis Brennan, presenter of RTE's At Your Service here - http://www.bit.ly/optimise2015