STARTING YOUR OWN FOOD PRODUCT BUSINESS? THEN THIS  2-DAY PROGRAMME IS A MUST FOR YOU

#SYOB Food

Local Enterprise Office Roscommon and Local Enterprise Office Mayo are jointly organising a Start Your Own Food (Product) Business programme.

This programme is suitable for anyone thinking of starting or in the early stages of developing a food product(s).

Programme Objective:

To provide participants with base knowledge of what is involved in setting up a food (product) business.   Participants will be given handouts, best practice sheets and templates as part of the programme to back-up the verbal information they receive, together with audio back-up.   The programme will also allow participants to make an informed decision as to whether or not to go forward onto food retail programmes such as the Food Academy Programme.

Day One

Day one will focus on providing participants with an overview of the dynamics of the food market in Ireland and getting objectives for their project clear in their mind.   

The content will include:

    Individual participant introductions
    Feedback and discussions on ‘homework’ and what can be learned from this exercise
    Understanding the Irish food sector
    Understanding what is artisan food production
    Identifying what is the pitfalls associated with starting your own food business
    Minimum requirements, eg food safety, labelling requirements, insurance, etc.
    How much money might a food start-up business cost
    Understanding the critical role of packaging and branding.

Day Two

This workshop will focus on the more practical aspects of setting up a food business.  
The content will include:

    How to build your pricing model
    Supports and assistance available
    Understanding the role of the various agencies, eg Bord Bia, Local Enterprise Office, etc.
    How to conduct product costings
    How to manage the brand design process
    Deciding on your route to market:
        Direct selling, eg online, farmers market, etc.
        Retail channels
        Foodservice channels
    Succeeding with store managers and trade buyers
    Attending consumer shows, eg Bloom and Trade Fairs, eg  Catex
    Where to start and a step by step guide on how to get there.

We would be delighted to hear from you, if you have any questions:

Anne Browne,   Local Enterprise Office Roscommon. 090 6626263

Tanya Whyte,   Local Enterprise Office Mayo. 094 9047555

To book your place on this course Click here