We’ll cover customer research, content creation, how to write a media release and get coverage for free. We examine the online tools available, and which are, and which are not suitable for your business and your target customer. We will look at the strengths and weaknesses of online advertising as well as  free AI hacks that will save you hours. You’ll learn what works, what doesn’t, and how to avoid wasting time or money. It’s all designed for microbusinesses with small teams or solo founders. Delivered online by a business owner of two small successful businesses , this session is hands-on, practical, and highly interactive. You’ll leave with real actions you can take immediately