This full-day online course is designed for founders, entrepreneurs, and business owners who are considering building an app or who are already part-way through development. The focus is on understanding what it really takes to turn an app idea into a viable commercial product, beyond just the technical build.

The course will cover:

• • Validating an app idea from a commercial and customer-demand perspective

  • Choosing the right app model (native, web, hybrid, SaaS) and understanding cost implications

  • Core technical components and common development pitfalls

  • Designing for scalability, security, and maintainability

  • App store readiness: positioning, pricing, listings, approvals, and ongoing updates

  • Legal, compliance, and data protection considerations often overlooked early

  • Monetisation strategies and revenue models

  • Go-to-market planning, early traction, and post-launch iteration

  • Real-world examples of what works, what fails, and why

The emphasis is on practical decision-making, avoiding costly mistakes, and helping participants understand the full lifecycle of a commercial app, not just the build phase.

Trainer Background

The session will be delivered by Alan Thornton, who has over 15 years’ experience developing and supporting commercial digital products across multiple industries. Alan is the founder and developer of ai-compliance.app, which he designed, built, and deployed end-to-end. He has also worked with a wide range of founders and teams on digital products at different stages of maturity and previously served as a mentor with Y Combinator Startup School. His approach combines technical expertise with a strong focus on commercial viability and execution.

Format & Pricing

• • Format: Full-day online session (approximately 7 hours including breaks and Q&A)

  • Audience: Mayo-based entrepreneurs and SMEs