Building a website can feel overwhelming - endless platforms, technical jargon, and the nagging worry that you'll make an expensive mistake. This half-day workshop cuts through the confusion to give you clarity on what you actually need.
Building a website can feel overwhelming - endless platforms, technical jargon, and the nagging worry that you'll make an expensive mistake. This half-day workshop cuts through the confusion to give you clarity on what you actually need. A highly interactive session, delivered in plain, non-technical language, you'll understand how Google works, what makes a website effective, and how to evaluate your options with confidence. We'll compare the main website platforms (Wix, Squarespace, WordPress), explore when a freely available Google Business Profile might be enough, and cover essential elements like keywords, SEO basics, and using AI tools wisely.
The session covers:
Google Business Profile setup • How search engines work • Choosing the right platform for your business • Keyword research made simple • Using AI for content (and its pitfalls) • What to include in a website brief • SSL, domains, and analytics explained • Common mistakes to avoid
You'll leave knowing exactly what you need from a website - or whether other online options might work better for your business right now. No technical background required.
This workshop is ideal for:
Business owners planning their first website who feel lost in technical speak
Business owners who want an online presence but don’t know where to start
Anyone considering a website redesign and wanting to make informed choices
Small teams ready to take control of their online presence with confidence
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