Session 1 – Planning your Video

• Planning for your video shoot
• Storyboarding your video shoot
• Writing an outline script for your video
• Selecting location(s) for filming your video
• How to plan to allow for repurposing of video content
• Selecting the channels and formats
• Equipment and props
• Lighting and sound quality
• How to do voiceover

 Session 2 – Editing your Video

• How to use “Capcut” video editor app to edit your video
• How to compile multiple clips into one video
• How to add transitions between clips
• How to add text to your video
• How to add animations
• How to add background music to your video
• How to add your logo to the video
• How to add a voice over to the video
• How to create and use subtitles
• How to resize your video for different platforms and formats
• How to export your video – file format and file size

 Session 3 – Publishing and Promoting your Video

• How to publish your video(s) to your chosen platform(s) i.e. Facebook, Instagram, TikTok, YouTube, LinkedIn
• How to add video(s) to your website
• How to create and use thumbnails
• How to write a video descriptor
• How to use ALT text for SEO
• How to research and select #hashtags

Learning Outcomes:

• Learn how to have confidence on camera
• Learn how to plan your video shoot from start to finish
• Learn how manage lighting and sound
• Learn how to repurpose video content for different channels and formats.
• Learn how to edit video on your smartphone or tablet quickly
• Learn how to do and add voiceover
• Learn how to add logos, animations and graphics  
• Learn how to use subtitles
• Learn how to resize for different channels and formats
• Learn how to publish and promote your video(s) online
• Learn how to add video to your website
• Learn how to use thumbnails
• Learn how to write video descriptors and use alt text
• Learn how to use #hashtags