Two part online workshop
Workshop 1- 10th October, Workshop 2- 17th October.
To promote your food or drinks business, you know it’s vital to communicate with customers to grow brand awareness and increase sales. Visual storytelling and video marketing is the latest and most cost effective technique to let you do just that, and with your smartphone you have all the tools you need at your fingertips
This event is no longer available
This is a 2 part online workshop for food and drink businesses only.
Part 1 will take place on 10th October from 10am-1pm
Part 2 will take place on 17th October from 10am-1pm
People love stories, and they especially love stories lavishly told with beautiful visuals.
The type of content that engages customers and followers on social media is constantly changing. Visual storytelling helps reinforce your businesses message while making it more exciting and relatable.
This workshop will cover the following:
- How to develop and create compelling visual stories around your products for various social media channels and websites
- Visual storytelling techniques
- Video/photography jargon & terminology explained
- Photography for food & drink- how to capture images for social media and website
- How to film and edit content, using just your smartphone
- What free or cost effective apps to use & how to use them
- Where to purchase optional cost effective equipment and attachments
- Uploading and promoting your stories on various social media platforms
- Lots of demonstrations included and each participant receives comprehensive notes (20 pages) with step by step instructions and links for further viewing and reading
Meet the presenter:
Ken McHugh is Creative Director of Lefthand Productions and has 25 years experience in the entertainment industry working with the likes of Woody Allen, Bressie, RTE and TV3, as well as advertising campaigns for Birds eye, Yoplait and Mitsubishi.
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