Search Engine Optimisation Seminar - 1/2 day

Date: Tuesday 23rd April 2024

Time: 9.30am - 12.30pm

Online via ZOOM

This portion of marketing is critical for a small business. It gives you a chance to compete with larger companies by being visible on search engines. Since people use search engines to find products both online and locally, it is important that a company gets found high on search results for words that relate to their product or service.

The goal of this seminar is to:

• Demonstrate the importance of optimising your site for the search engines.
• Use the knowledge for increased efficiency and effectiveness within your business.
• Leave you with direction on your website development and how to achieve maximum impact for their business through search engine optimisation.
• Show how maintenance and content management can keep your website rating high and increase your recall rate.
• Learn how analysing your server logs will help you make decision on what content should be on your site and what people are coming in to view it.

Trainer: Alan O'Meara, Almedia