Taste Cork - Brand Storytelling The Foundation of Your Growth Strategy

Venue:
Macdonald Kinsale Hotel & Spa
 
Date:
07/03/2017
 
Time:
9.00am-1.00pm
 
Category:
Enterprise Week
 

Join Taste Cork this Enterprise Week event to hear from Conor Pope, Failte Ireland and Greenhouse, one of Ireland's largest food branding agencies

This event is no longer available
 

Brand Storytelling, The Foundation of Your Growth Strategy

In a rapidly evolving marketplace for food and drink, the ability to communicate an authentic and engaging brand story is a powerful component of any business' growth strategy. Provenance and transparency are key for food businesses wishing to create an emotional engagement with today's more conscious consumers.

Join Taste Cork to explore the topic and hear from our guest speakers:
  • Conor Pope, The Irish Times Consumer Affairs Correspondent
  • Sinead Hennessy, Food Tourism & Experience Brands, Failte Ireland
  • The team from Greenhouse, one of Ireland's largest food branding agencies
  • Caroline Hennessy (Food Writer, Author & Broadcaster), facilitating panel discussion 'Cutting through the Noise - Making Your Story Stand Out'
This event is part of Local Enterprise Week 2017 which runs from 5th-10th March. Full schedule of events can be found here.  
 

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