Venue:
Macdonald Kinsale Hotel & Spa
Join Taste Cork this Enterprise Week event to hear from Conor Pope, Failte Ireland and Greenhouse, one of Ireland's largest food branding agencies
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Brand Storytelling, The Foundation of Your Growth Strategy
In a rapidly evolving marketplace for food and drink, the ability to communicate an authentic and engaging brand story is a powerful component of any business' growth strategy. Provenance and transparency are key for food businesses wishing to create an emotional engagement with today's more conscious consumers.
Join Taste Cork to explore the topic and hear from our guest speakers:
- Conor Pope, The Irish Times Consumer Affairs Correspondent
- Sinead Hennessy, Food Tourism & Experience Brands, Failte Ireland
- The team from Greenhouse, one of Ireland's largest food branding agencies
- Caroline Hennessy (Food Writer, Author & Broadcaster), facilitating panel discussion 'Cutting through the Noise - Making Your Story Stand Out'
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