INSTAGRAM ADVANCED via ZOOM

FOR COUNTY ROSCOMMON BUSINESSES ONLY

Format: Zoom, with further details to follow closer to the time. You can use your computer to participate, or a smartphone or tablet, these devices have a built in webcam. Where possible, we recommend using your computer.

Dates: Tuesday & Thursday, February 21st & 23rd - 2023

Time: 10am to 1pm each day

Trainer: Ken McHugh, Lefthand Productions LTD

Instagram is currently the most popular social media platform for business marketing. It’s free advertising essentially, resulting in an increase in customer engagement and expanded reach. Being active with Instagram for business also builds brand trust and loyalty among followers. Instagram has changed a lot during the past year, visual storytelling and eye catching video content is what customers are engaging with the most, using Reels and Stories. Most businesses are now starting to have a presence on Instagram but are you using this social media platform effectively, or do you know how? This workshop is perfect for anyone already using the platform who would really like to up their game and learn some more advanced strategies to get the best from it for their business.

Workshop curriculum includes :

• How to use Instagram Stories, Live and Reels.
• How Insights and analytics can improve your Instagram strategy.
• Help you understand the Instagram algorithm and tips on increasing engagement.
• Hashtag strategy including how to use hashtags effectively.
• How to improve the quality of the content your filming using a smartphone.
• A look at some useful tools that can help improve your Instagram strategy.
• How to setup a shop on Instagram to sell your products.
• Tips on refining your Instagram identity and style.
• Demos how to create eye catching photo, video and Giff content.
• How to schedule content.
• Step by step demos how to create engaging Stories and Reels.
• 2 days in-between each training webinar allowing you time to create some content and then address any issues you may have encountered during webinar 2.
  

 Trainer will email clients the ZOOM link in advance of Remote Training.