PRACTICAL TIPS FOR DEVELOPING A GOOD E-COMMERCE WEBSITE

This workshop is suitable for businesses thinking about selling online or businesses with some experience of e-commerce but looking for better results. It will help participants assess where they currently are with their online selling and equip them with the basic skills, knowledge and confidence to build a practical and effective online selling strategy for their business.

Dates:   Tuesdays, 15 th + 22 nd May 2018
Time:    10am – 1pm
Venue:  Abbey Hotel
Cost:    €20
Max:    10

A laptop is required by each participant and for those already online user names and passwords to the platforms being used.

Content Outline:

Preparing to sell online

E-commerce websites and webshops – what’s out there

Third Party Plug-Ins

Online Payment Methods – Paypal, Stripe, Realex

Shipping Methods online

Product Presentation and Product Content – Do’s and Don’ts

Marketing and generating revenue from your e-commerce website

Useful tools for taking good photos and creating effective graphics

Workshop 1 : Building your e-commerce website

• Choosing the right provider and platform
• Scoping your e-commerce website
• Plug-Ins and Integrations

Workshop 2 : Marketing your e-commerce website

• Adding Product Content
• Creating imagery and graphics
• Marketing your e-commerce website
• Useful Tools