Social Media for Business Training

Social Media for Business Training


Dates:     Fridays, 4th and 11th May
Time:      10am – 1pm
Venue :  The Spool Factory, St Patrick’s Street, Boyle
Trainer:  Louise McDonnell, 2Market
Cost:      €20
Max:       14

Learning Objective:

This course is aimed at those in business who are keen to use Social Media as part of their digital Marketing Strategy. Participants will gain knowledge to plan a low cost approach to effective marketing.

Course Outline:

  • Introduction to Social Media Marketing
  • Setting SMART social media and organisational goals
  • Customer analysis and profiling
  • Content marketing and creation
  • Developing a sales funnel
  • Content planning
  • Publishing posts that encourage engagement
  • How to represent your brand on social media
  • Video for YouTube and Facebook