Facebook Advanced

There is also a one-one-one session at the end of the training.

This course is aimed at those who have already completed a “Facebook for Beginners” course or who are already using a Facebook business page regularly and wish to take Facebook as a business tool to the next level.  The course is run over 4 mornings and is followed by a one-to-one mentoring session.  

Overview:

• Week one will cover Facebook fundamentals like page setup, optimising a page for Google searches, building an audience and communicating a value proposition.  
• Week two will focus on how to extend the organic (non paid for) reach of a page and creating effective images and videos. 
• Week three will examine Facebook’s newsfeed algorithm, the science of engagement on Facebook and how the traditional buying cycle impacts on engagement levels.  
• Week four will focus on Facebook Ads and reviewing performance.  Practical exercises will be a key feature of the course.

Participants must be administrators of a page, know their logon details and be updating their pages regularly in order to benefit from the course.  It is essential to bring a laptop as tablets/ipads/smartphones do not have the same administrative functionality.   

Trainer: 2Market

Training can be run in other towns in Co. Roscommon, subject to demand.   If you wish to discuss any of these Programmes, please contact Anne Browne, 090 66 37278.