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10 Digital Marketing Priorities to increase sales

Venue:
Virtual - a link will be emailed to you
 
Date:
04/03/2026
 
Note:
Wednesday
 
Time:
1.30pm-4.30pm
 
Category:
Enterprise Week
 

The world of digital marketing is constantly evolving and a question a lot of people ask is – “what should I be focusing on?”. This course will cover 10 digital marketing topics that your business should prioritise covering AI, SEO, social media and video marketing.

Free
 
 

This course is in high demand.

PLEASE do not book if you are unsure you can attend.

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Workshop Content:

  • Understand how generative AI tools such as Chat GPT and Google Gemini can help you achieve your digital marketing goals.
  • Ensure you have a website – don’t just depend on having a social media presence.
  • Focus on increasing your website conversion rate by implementing proven tactics.
  • SEO – Focus on getting your website appearing high up in Google search results.
  • Optimise your Google Business Profile to get found high up in search – Google now chooses 6 profiles for page 1 local results.
  • AI search will become far more important in 2026. Do you understand how to get your business found in Google's new AI mode?
  • Build your email marketing list in 2026. With lower organic reach in social media it’s becoming more important than ever.
  • Focus on making better marketing videos. Edits is an amazing free editor you can use.
  • Understand how social media algorithms work and what you need to post to attract and engage followers.
  • Focus on getting more Google reviews in 2026 and why these are becoming more important.

Who is this course suitable for?

  • Owners of established businesses who want to understand how to grow their online presence and sales.
  • Those involved in marketing a business and who want to improve their digital marketing strategy.
  • This programme is not for digital marketing trainers/consultants or website designers.

Course Methodology:

  • This 3-hour LIVE online course is delivered over Zoom and can be accessed using a PC / MAC / Smartphone or tablet.
  • You will need to be able to hear sound either through speakers or headphones and you do not need a webcam.
  • Please note that the larger the screen you use the better the experience will be.

This course will be delivered by Evan Mangan of The Marketing Crowd