Marketing for Small Business

Venue:
Longford Womens Link
 
Date:
20/10/2014
 
Time:
9.30am - 4.30pm
 
Category:
Business Training
 

This course aims to give participants an understanding of the importance of marketing for their businesses, to learn how to create awareness of their business, develop contacts, identify prospective customers, makes sales and network their business, efficiently, effectively and at little or no cost.

This event is no longer available
 

Course content will include:-

  • SWOT & PEST analysis
  • The 8 P's
  • Target Marketing
  • Segmentation and Positioning
  • Clarifying your customer value proposition
  • Profiling your customers and deciding the best way to get your message to them
  • Pro's and con's of PR, advertising, social media, radio and newspaper space
  • Raising your profile, branding, emarketing and accelerating word of mouth marketing