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Instagram for Marketing Level 2

Venue:
Virtual - a link will be emailed to you
 
Date:
07/11/2022
 
Note:
Monday
 
Time:
1.30pm-4.30pm
 
Category:
Social Media
 

Improve your marketing skills on Instagram - please note that this course is not for beginners

This event is no longer available
 

Course Content

What is Instagram and what kind of social network is it?


How to use Instagram

  • How to setup your profile correctly & some key settings for business
  • How to search and interesting content & people to follow
  • How the Newsfeed works
  • How to post into the newsfeed – Images, videos, IGTV
  • Overview of Instagram Stories

How to use Instagram for marketing – for free

  • How to migrate to a business account
  • Develop a content plan – what will you post?
  • How to Grow your Followers – the basics

This course assumes that you understand how to use Instagram, that you have a business profile and you have already been using Instagram for marketing.

You will learn: -

1. Ways to grow your Instagram followers
2. How Instagram Reels can increase your reach and engagement
3. How to setup and use Instagram Shopping to sell your products (For ecommerce websites)
4. Ways to increase the reach and engagement of your posts.

Who is this course suitable for:-

This Level 2 course builds on the Level 1 course and is suitable for those who...

  • Already understand how to use Instagram and feel comfortable using it for marketing.
  • Have attended the Instagram for Beginners course 
  • It is particularly useful for retailers as we will look at how to target local shoppers and also what is involved in Shoppable posts for online retailers.