LinkedIn for Business - Tuesday 16th September 2025

Course Overview

As social media has indeed become an essential foundation and root for success for a wide range of SMEs and organisations worldwide, it has also become an intricate fact of life. Recent studies have shown that the average income on LinkedIn is considerably higher than Facebook itself which is widely considered as the king of social media.

Topics covered:

• Practical Understanding of Social Media and on-line branding in a small business context.
• Understand the channels that exist online to market their business cost effectively.
• How to complement the development of brand via online activities.
• Understand Social Media as it relates to business using LinkedIn.

Course Outline will include:


This workshop is aimed at all businesses that wish to generate sales using the LinkedIn platform and to increase their reputation online to ensure you are visible when people are looking for you. The more you invest in creating and developing your profile, the better the results will be.

Course Content to include:

• Using LinkedIn as a marketing tool – who is using it?
• Account levels and the range of tools available
• Defining a strategy – setting goals for achievement
• Profiling your company to complement the marketing of your business
• Creating a business page on LinkedIn
• Using groups on LinkedIn to advance your business goals and increase sales leads.

Delivery Method


This online workshop will be delivered via Zoom. Click the link below to see how to use Zoom.

Click here in order to find out how to use Zoom