Venue:
Online Delivery via Zoom
Category:
Business Training
This workshop aims to guide business owners/managers in development of a new podcast as part of their marketing strategy. It will empower participants with new skills, knowledge, tips and tricks to get set up so they can grow their brand-new podcast.

Within a highly interactive and collaborative workshop, you will be equipped to start, build out & promote your brand-new podcast.
You will learn:
- Practical skills and knowledge to get started
- Useful tips and tricks for planning and managing as part of your marketing strategy
- Lessons from the success of others through case studies of great podcasting from different industries
- Answers to all of your podcasting questions
Topics Include:
- Getting clear on your message
- Using the podcast to tell your story & build your brand
- Who are your listeners & how can you reach them?
- Equipment you will need to get started
- How to name your podcast
- Creating your cover art
- Recording & editing
- Creating a brief for podcast guests and planning the interview
- Integrating your podcast within your marketing plan
- How to promote & get the most from your podcast
NB* Participants will be encouraged to use the website "Spotify for Creators" as the workshop has a practical element where participants will create their own podcast in session. There is a practical aspect to this workshop and participants may want to have a laptop/PC and their mobile phones on hand.
Delivery Method
This online workshop will be delivered via Zoom. Click the link below to see how to use Zoom.
Click here in order to find out how to use Zoom
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