In this course you will understand how to get the most out of Chat GPT by asking it the correct questions (prompts) in the correct way. We will then work through examples to show you how to use it to develop lots of ideas for your social media posts, blogs, email campaigns, website content and how to generate high-quality initial drafts of content that you can then easily tailor with your own expertise.
Who is this beginner level course suitable for?
- Any business owner / marketing manager who would like to understand how to use Generative AI tools to improve their Digital Marketing.
- This programme is not for digital marketing trainers/consultants or website designers
What we will cover:
- How to get the best results from Chat GPT using prompts
- Effective prompts such as Act As, Summarise, Teach me, Write like me
- How to protect your privacy
- How to tailor Chat GPT to your business using personalisation
- How to run deep research reports
- How to use Chat GPT art 5 different levels and how to use it at level 5 where it is an expert in your business providing tailored advice.
- An introduction to Chat GPT Work
- What is the difference between Chat and Work
- What are Skills and Plugins
- How do usage limits work
- Examples of how to use Chat GPT work to improve your digital marketing
Note: This course is constantly being updated and participants will be shown the very latest tools and tactics.
Course Methodology:
This is a 3-hour LIVE online course delivered over Zoom which you can attend from your home or office using a PC / MAC / Smartphone or tablet (you will need to be able to hear sound either through speakers or headphones but you do not need a webcam). Please note that the larger the screen you use the better the experience will be. This course will be delivered by Evan Mangan of The Marketing Crowd
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