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Write an Effective Marketing Plan

Venue:
Council Chamber, Floor 1, City Hall, Quay St., Sligo
 
Date:
08/03/2019
 
Note:
Friday, March 8th
 
Time:
10.00-17.00
 
Category:
Enterprise Week
 

Now more than ever, Marketing activity must be carefully planned, costed & targeted at the right market segments. This is made much easier by having a comprehensive Marketing Plan for your business.Our 1-day Workshop can help you to develop this Marketing Plan!

This event is no longer available
 

Write an Effective Marketing Plan

With the advent of both the internet & social media, Marketing has become a challenging, & multi-faceted business discipline.
It is therefore more important than ever to ensure that Marketing activity is carefully planned, costed & targeted at the right market segments.
This is made more straightforward by having a comprehensive Marketing Plan for your business.

Our 1-day Workshop can help you to develop this Marketing Plan!

Topics covered during the course include:

  • the 4 steps of the Marketing process (incl. Market trends, SWOT analysis, & the importance of having a Marketing Plan)
  • How to identify & profile your Customers
  • Clarifying short & long-term Marketing goals
  • Marketing actions for physical products
  • Marketing actions for services
  • Planning, costing & executing your Marketing activities for the next 12 months

You will also work through a Marketing Plan template provided by the Trainer, to enable you to develop your 12-month Marketing Plan for your business!

 

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