How to create Marketing Videos & Media 24th April 2024 LEO241206

24th April 2024
2pm - 5pm

The purpose of this workshop is to give the participants the ability to learn how to use their smartphone to tell their Story. This programme is not for digital marketing trainers/consultants, website designers or those in the video industry.


How to Create Marketing Videos & Media


This course is for Westmeath Businesses. Businesses who book on who are not based in Westmeath may be removed if the place is required by a Westmeath-based business

Aim of the Workshop: You will be equipped with new skills, online tools, confidence and creativity to enable you to build and share practical marketing videos for your organisation.

Within a highly interactive and collaborative workshop, you will be equipped to:


  • Understand the different types of marketing videos.
  •  Create a video marketing strategy.
  •  Use video throughout your sales funnel.


Topics include:


• The different types of marketing videos

• Overview of how to make a video for your business:

Tips on equipment, lighting & sound.

Understanding the story arc & storyboards

Tips on editing for impact

• Video-hosting platforms

• How to embed videos into your website

• Where to put your video on your website and how to work it into the other content

• How to create a social video strategy

• How to use video throughout your sales funnel

• Defining your goals and analysing your

Dates: 24th April 2024

Time: 2pm - 5pm 

Cost: €10.00