"Creative Leadership: Aligning Vision, Voice & Impact"

The following is a brief outline of each of the 4 workshops that will be delivered as part of the creative leadership training programme:

Session 1. Your Creative Leadership Philosophy
Duration: 3 hours

Aim: Support creatives in exploring their personal values, purpose, and leadership identity to guide decisions, direction, and growth.

Objectives:

• Distinguish between creative leadership and traditional managerial approaches.
• Explore leadership styles and how they apply in creative and freelance contexts.
• Reflect on personal purpose, values, and impact as a creative professional.
• Articulate a personal leadership philosophy rooted in authenticity and creative direction.

Session 2. Creating Value Through Connection

Duration: 3 hours

Aim: Enable creatives to lead with impact by understanding and connecting with their ideal audience or clients, crafting meaningful value, and building alignment around their creative purpose.

Objectives:

• Understand the customer journey and define key touchpoints for engagement.
• Develop customer personas to clarify audience needs, desires, and motivations.
• Explore the Bain Value Pyramid and use it to communicate the emotional and functional value of their offerings.
• Craft a compelling value proposition that aligns with personal creative purpose and audience connection.

Session 3. Communicating and Collaborating for Creative Impact
Duration: 3 hours

Aim: Equip creatives with effective communication and collaboration skills to build relationships, share vision, and co-create with clarity and confidence.

Objectives:

• Apply storytelling and visual communication principles to communicate creative value.
• Understand models of creative collaboration (client work, co-design, partnerships).
• Practice techniques for engaging diverse stakeholders, funders, or audiences.
• Build confidence in managing feedback and navigating conflict constructively.

Session 4. Creative Problem-Solving & Decision-Making
Duration: 3 hours

Aim: Develop the creative entrepreneur’s ability to solve problems, make decisions, and navigate uncertainty using intuitive and structured approaches.

Objectives:

• Explore how creatives navigate ambiguity and overcome blocks.
• Apply design thinking tools to address real-world challenges.
• Use decision-making techniques to align action with values and vision.
• Reflect on risk-taking, learning from failure, and moving forward with clarity.

• Dates: Wednesdays 1st, 8th, 15th & 22nd October 2025
• Time: 6.00pm-9.00pm
• Venue: The Design Bank, Miltown Malbay, Co Clare V95 AF53

This programme is delivered by Fiona Levie of Levie Consulting. Check out more from Fiona here.