Handmade to Profitable - Finance, Marketing & Growth for Craft Businesses

Venue:
The Design Bank, Miltown Malbay, Co. Clare, V95 AF53
 
Date:
30/09/2026
 
Note:
30th September, 7th, 14th, 21st & 28th October 2026
 
Time:
6.00pm-9.00pm
 
Category:
Management Development
 

The aim of this 5-week programme is to help craft business owners and makers develop the practical financial, taxation and marketing skills needed to build a sustainable and profitable business. Participants will gain a clear understanding of bookkeeping, tax obligations, pricing, branding and marketing while developing practical tools and resources that can be applied directly to their business.

€0
 
 

Handmade to ProfitableFinance, Marketing & Growth for Craft Businesses

Overview of the Training Programme:

LEO Clare, in collaboration with and supported by Creative Ireland, is delivering this practical programme designed specifically for craft businesses, makers and creative entrepreneurs who want to strengthen both the financial and marketing side of their business.

Throughout the course, participants will gain a better understanding of their tax and Revenue obligations, bookkeeping requirements and key business financials. The programme also covers essential topics such as product costing and pricing, identifying target customers, building a strong brand, developing a marketing strategy and using social media effectively to increase visibility and sales.

By the end of the programme, participants will have practical systems and resources in place to help them manage their business finances more effectively, market their products with confidence and create a clear plan for future growth.

Delivered through in-person classes, the programme encourages active participation, discussion and practical application. Regular Q&A sessions provide participants with the opportunity to address specific challenges within their own businesses.

A unique feature of this programme is that each participant will receive three hours of one-to-one mentoring, providing tailored support and guidance to help them apply the learning directly to their own business. These mentoring sessions offer an opportunity to discuss individual challenges, refine business strategies and receive expert advice on business growth.

Course Content

  • Understanding Revenue requirements and tax obligations for small craft businesses
  • VAT registration requirements and completing basic VAT returns
  • Keeping accurate bookkeeping records
  • Understanding key financial reports and business performance indicators
  • Costing products correctly and setting profitable prices
  • Protecting profit margins and improving profitability
  • Identifying ideal customers and target markets
  • Developing a practical marketing strategy
  • Building a strong and consistent brand
  • Creating engaging content that showcases products and tells your business story
  • Using social media platforms to increase visibility, engagement and sales
  • Measuring marketing performance and identifying opportunities for growth
  • Developing practical business tools, templates and action plans
  • Creating a roadmap for future business growth and sustainability

This programme has been designed to provide practical knowledge and skills that participants can immediately apply within their own craft businesses. As a CPD Accredited programme, participants will receive an accredited certificate on completion, demonstrating their commitment to professional development and enabling them to record CPD credits as part of their professional portfolio.

Professional Accounting Solutions Limited are CPD Accredited providers of training courses. CPD stands for Continuing Professional Development, which refers to learning activities that help participants develop new skills, enhance existing knowledge and support career and business growth.

This programme is ideal for start-up craft businesses, established makers and creative entrepreneurs who want to develop stronger financial management skills, improve their marketing effectiveness and build a more successful and sustainable business

Dates: 30th September, 7th October, 14th October, 21st October & 28th October 2026

Times: 6.00 pm to 9.00 pm

Venue: Design Bank, The Square, Miltown Malbay, Co. Clare, V95 AF53